Markets & Offerings
Contractor Direct Division

Roofers World Contractor Direct Division

Roofers World Contractor Direct Division (RW-CD)  is the division responsible for all “direct to contractor” sales initiatives – it is the  conduit  for all offerings which require design, supply, manufacturing and (or) Installation by  our independent contractor and dealer networks.

RW-CD’s Physical distribution  into these   sales  channels  is facilitated through it's operating units RW-LR- (Local retail) RW-CDD- (Contractor and Dealer direct), Canmade (Manufacturing) and RNC Anchors (design & install)

RW-CD  will launch its own online  retail arm RW-CD-OR (online retail) in 2006.

RW-CD’s Key Brands

• Snostop
• Snow and Ice Management Systems
• De-Ice Edge
• Snow and Ice Melting that prevents Ice Damming
• Leaf Defier
• Prevents Clogging of Gutters
• RNC Anchors
• Roof Anchors and Monorial Systems
• Crawford
• Slip Lock Equipments for Instant  Roof  Flashings

RW-CD showcases  and markets the services of its  Business Units ( RW-LR- (Local retail) RW-CDD- (Contractor and Dealer direct), Canmade (Manufacturing) and RNC Anchors (design & Install)  via the medium of showroom , catalogue and web

RW-CD’s target market audience consists of architects , designers , installers and general contractors– as well as walk in Roofing  Contractors and consultants served  via  the LR  store & Showroom.